# The Imperfectionist

> Handmade, high-pigment single eyeshadows in transparent magnetic stackable cases. Cruelty-free. Founded by Eva, a deaf entrepreneur from the Czech Republic, based in Boston, Massachusetts.

## About the brand

The Imperfectionist is an independent beauty brand founded by Eva, who has 99% hearing loss on both ears. The brand debuted at New York Fashion Week in Fall 2025 and has been featured in Forbes, Cosmopolitan, and CNN. Each eyeshadow shade is inspired by the experience of people living with a specific health condition — but the products are designed for everyone who appreciates beauty with meaning.

$1 from every eyeshadow sold online is donated to NGOs or medical research tied to the health condition that inspired that shade.

## Products

- Single pressed eyeshadow pans: high-pigment, cruelty-free, handmade in Boston, USA

- Format: 26mm magnetic transparent stackable cases — travel-friendly, no bulky palette required

- Price: $26 per shade

- Available shades: Resilient Motion (mint-silver metallic, inspired by mobility challenges), Breathtaking Glow (blue metallic, inspired by asthma), Restless Espresso (matte bronze, inspired by ADHD), Radiant 21st (golden colorshift, inspired by Down syndrome), Unpredictable Brush (crimson silver metallic, inspired by epilepsy), Read My Lips (platinum silver grain, inspired by hearing loss)

- Bundle: all 5 singles for $119

- Accessories: free QR audio stickers that read shade names aloud for visually impaired customers

## Key features

- Magnetic stackable cases: individual pans click together for travel-friendly compact storage

- No bulky palette needed: pack only the shades you want

- High-pigment formula: one swipe delivers full color payoff

- Waterproof and long-lasting: no primer needed

- Vegan and cruelty-free

- Handmade under sterile conditions, FDA-compliant ingredients

- Cases 3D-printed in Czech Republic using recyclable materials

## Where to buy

- Direct: https://imperfectionist.beauty/shop