your life. simplified.

click and go

The magnetic case is 3D printed in the Czech Republic by a trusted manufacturer. It allows customers to stack their pieces together.

The concept is to take your favorite products with you - whether it’s one, two, three, or as many as you want. All your eyeshadows click together and hold strong.

Create your personal sleek, compact cube that keeps everything you need in one place.

And the best part? You can stack either the full cases or just the bottoms with the shadows inside on top of each other.

The inspiration behind our single eyeshadow concept comes from the elegance of wagashi.

Wagashi are traditional Japanese sweets known for their delicate, artistic designs. Each piece is carefully crafted to be a small, beautiful work of art, often enjoyed as a single treat. This focus on one piece reflects the beauty of appreciating the present moment and the elegance in simplicity.

Just like wagashi, our eyeshadow is all about celebrating the beauty of simplicity and individuality. We’ve carefully selected colors that are meant to suit you and that allow you to express your unique style with ease and confidence.

single eyeshadow concept

transparent CASE

We keep the eyeshadow package simple and clear. The frosted transparent case lets you see the shade inside right away. No guessing, just the color as it is.

accessibility

We take accessibility very seriously. The top of every case features our irregular circle etched into the lid (which is a part of our logo). It serves a double purpose: a reminder that beauty lives in imperfection, and a tactile guide for visually challenged customers to identify the lid.

Need a little extra help? Add a free audio QR code sticker at checkout for free. Scan it and it’ll speak your eyeshadow’s name and color tone out loud.

turn one into two

Ever wish your favorite shades could travel together? Our singles make it easy. Just use the lid to click two colors into one duo. They’ll stay securely connected, side-by-side, like two friends holding hands. Open them up, use both shades at once, and when you’re done, simply stack them back together. Ready for wherever your day takes you!

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